IS DIGITALIZATION IMPACTING DIRECT SALES AND A BETTER CUSTOMER EXPERIENCE?
What is digitalization, exactly? As all aspects of organisations adopt digital technology, they are undergoing a revolution known as digitalization that is fundamentally altering how they function and the value they provide to their clients. A plan for digital transformation was implemented by nearly half of all organisations because it improves customer satisfaction and experiences. Additionally, businesses that have undergone digital transformations are developing highly engaged customers: 1. These clients are six times more inclined to experiment with a brand's new product or service than other consumers. 2. Four times more likely to have recommended your brand to their contacts, relatives, and family 3. Even if a competitor offers a better product or price, consumers are two times more likely to purchase there preferred brand. The most intriguing aspect of this transition is that it is actually being driven by the customer, who demands relevant content related to their activi